Creative Direction · AI Art Consultancy · Cultural Strategy
Our Approach
LIGHT EMBASSY partners with Entertainment Studios, Brands and Artists to create meaningful immersive digital experiences with content and technology. We have a deep understanding of how digital and visual culture shapes behaviors. We combine imaginative artistic vision with research and real insights to strategize, innovate and create.
VISION
With human-centered strategy and insights, we create a vision of the future for your brand. We specialize in 360 Experience Vision Consulting which includes a robust plan to leverage and maximize omnichannel touchpoints to create a powerful brand eco-system of experiences.
CO-CREATION
We bring creatives and thought-leaders together to innovate new products and experiences. We have a collaborative approach with clients– often connecting clients and brands in new partnerships to amplify business opportunities.
ILLUMINATION
Once we have established our vision and outlined a roadmap, we bring the magic to life by producing meaningful, engaging, and shareable experiences for local and global audiences. We specialize in curation and connection through Super events–curating events that join taste communities with like-minded brand clusters.
Our Services
BRANDING
GUIDED BRAND MEDITATION
BRAND ETHOS/ DNA DEVELOPMENT
BRAND EXPERIENCE
ARTS & CULTURE COLLABORATIONS
SUPERFAN CULTIVATION
COMMUNITY MAPPING
INNOVATION
TECHNOLOGY TAROT READING
THOUGHT-LEADERSHIP
DIGITAL OFFERING CREATION/
EXPANSION
BRAND PARTNERSHIPS
EXPERIENCE STRATEGY + DESIGN
DIGITAL PRODUCT DESIGN +
DEVELOPMENT
CREATIVE
EXPERIENTIAL ASTROLOGY
CREATIVE DIRECTION & CONCEPT
DEVELOPMENT OF 360 BRAND
EXPERIENCES: IMMERSIVE INTERACTIVE
DIGITAL EXPERIENTIAL ACTIVATIONS,
AR/ VR/ XR, CONTENT (FILM/ MOTION
GRAPHICS), DIGITAL, SOCIAL, MOBILE, MERCHANDISE, RETAIL, CULTURAL PROGRAMMING
Previous Clients
About us
LIGHT EMBASSY creative studio was founded by Ela Boyd in 2018. Ela has 25+ years of experience working in the creative industry on innovative creative tech driven immersive brand experiences that spark impactful cultural moments.
Ela Boyd is also the founder of the Museum of Artificial Art, curating the future of art through generative cultural programming. Ela and her team consult with brands and institutions providing though leadership on the emergin AI art genre.